Guido Franchi will face his first appointment labeled “FEI World Jumping Cup Verona” as Parlanti Ambassador.
“They have always been my boots – declares the 24-year-old athlete – so being the testimonial of a brand I have chosen (even before me, my father), makes me particularly proud!“.
When Guido talks about “choice”, he doesn’t do it by chance: “For a year I was sponsored by another brand in the sector, but I gave up the sponsorship because I felt better with Parlanti. Even just as a customer“.
Guido Franchi has maintained this fidelity and this admiration with extreme reserve. “I was hoping to become their testimonial but I wanted to deserve it. I have a memory on Parlanti that makes me smile. Many years ago they produced the boots with the flag on top and my mother told me “You will only have them if you win an Italian youth championship”.
Franchi won four.
The 24-year-old athlete describes KK-Boots as follows: “When you put them on, you never go back. Daniele Parlanti has always dictated real revolutions and even if others try to copy him, there is no race against him! He will always remain Number 1!”.
