PARLANTI & Soles by MICHELIN

It’s official: Michelin and Parlanti Roma, the reference brand in the world equestrian sector, are starting an important collaboration. First official release, from 1 to 3 September in Cologne, Germany, at Spoga Horse.

“Collaborating with the numbers one is a fundamental prerequisite of the Parlanti Company and Michelin is the undisputed Leader – emphasizes Daniele Parlanti, owner and general manager of the homonymous Stivaleria – “I have always chosen Michelin and now making this a successful partnership makes me proud. I am certain that the very high quality due to the fusion of competence, detailed selection of materials and avant-garde vision that distinguishes both companies, represents the exact alchemy for the expected success.”

“At the base of this partnership there is a question of feeling”. Cristina Stamate – Partnership Developer Specialist JV International – embodies in this simple but profound phrase the essence of this new collaboration and adds: “it was the same passion for innovation and research, the desire to differentiate oneself on the market, that we has allowed us to join our forces and create a product that communicates all our values ​​to the user. The 4-handed work has meant that the final result is the perfect combination of Michelin’s experience and technicality and craftsmanship but at the same time Parlanti’s quest for innovation.”

HARRIE SMOLDERS

STEVE GUERDAT

LORENZO DE LUCA

GIULIA MARTINENGO

LUCA MARZIANI

VERONA FAIR 2017

DE LUCA – ZORZI

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PARTNERSHIP

Italian Federation of Equestrian Sports